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David and Thea

BRAND IDENTITY

David and Thea, an online Kids concept store, asked me to hep them with their rebranding toward a Family concept store. The client already had a cute, colorful, pastel logotype but they wanted to elevate themselves to sell their products to a wider and more sophisticated market.

The logotype was designed to be contemporary, warm and sophisticated. The color palette is mainly linked to Earth colors and the typography is elegant.

proudly based in the Milanese countryside.
italy.

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